SuperBanker
A frequent presenter at banking conferences, EMI always seeks to exceed expectations for conference attendees and sponsors alike. When asked to share our best practices for Gamification at American Banker’s 17th Annual Retail Financial Services Conference, we proposed engaging the entire conference in a live game experience. We designed SuperBanker to demonstrate to bankers how game mechanics and dynamics can create powerful consumer and employee engagement, and deliver competitive advantage in bank marketing and training.