Case Study: Training Tools Boost Branch Card Sales

Impact: Without any corporate mandate or incentive, 85% of employees have undertaken the training in less than 3 months, and branch sales are at an all-time high.

After years of outsourcing, this leading bank brought its credit card business back in house. To accelerate client-facing teams’ competence and confidence in presenting the payments product line to customers and prospects, EMI developed an innovative gamification program supported by branch huddle guides and easy reference cards.

 

Taking Early Advantage of the Business Turnaround…Business Cards

Expanding Rewards Impact While Maintaining Program ROI

Social Media Payment Applications (5th Annual Mobile Banking & Emerging Applications Summit)