Thought Leadership

Domain expertise is central to EMI’s success, and to the value we bring to our clients. We anticipate market trends and marketing realities. We research issues with rigorous inquiry, building a foundation for imaginative and pragmatic advice. Our founder and managing directors are sought-after contributors to industry publications and events.
 

Learn more from our white papers…

• The New Reality for Credit Card Issuers…and How to Make the Most of It
• New Perspectives on Social Media: Sales Enablement in Financial Services
• Chasing Customers: Capturing Deposits in Today’s Economy
• The Transformation of Small Business Banking
• Reinventing Loyalty by Rewarding the Banking Relationship
• Expanding Rewards Impact While Maintaining Program ROI